Wednesday, 16 November 2011

Visual theme ideas for our magazine advert

Our ideas for the visual themes come from many of the concepts from our music video. For instance we have projected many strong images throughout the video which reflect an 80's theme. We reflect this theme through the use of bright colours and clothes and materials which relate to that era. Our continuous repetition usage of these images ensures the audience is definitely aware of the theme our music track portrays. Therefore we will continue to use this 80's theme with the use of bright colours in our magazine advert.

One of our ideas for our magazine advert is to capture an image from our music video which is repeated throughout the music video several times. One of the images we think could represent our theme well, is an image of all four of the characters featured within the video standing next to each other in the same stance/position. We thought this would be a good image to use as it portrays a clear representation of who will be featuring in our music video. In addition to this , the way the characters are all laid out on the scream creates a distinct image as we are all looking straight ahead at the camera, therefore it would feel to the audience as though we were looking at them ( grabbing their attention). Also our clothes we were wearing within the screen shot are still reflecting our 80's theme. We would aim to brighten up the image if we were to use that screen shot. This is because it would make a clear distinction from our original image and the one we will want to use in our magazine advert, the use of bright colour would also grab the reader's attention more.



Another one of our ideas for the magazine advert is to take a photo shoot of our characters featured within the group, still dressed in their 80's clothing, and to sit them on a giant speaker. This would create a bold image as it would portray to the reader of the magazine that our sound track is one which you will want to be listening to on a big speaker. In addition to this the big speaker would reflect the size of speakers that would have been used in the 80's. We would have our characters sitting on/ posing with the speaker to portray attitude and style which would make the image appealing to the reader. The background would be in the green room as this allows us to replace the background with an original image, which we could take ourselves or get off of Google. This would make our magazine image more original and interesting.


Our third idea for our magazine advert is to have the image of the girl holding the phone, relating the the lyrics in the song as if she's waiting for it to ring. The use of the phone is repeated throughout the video, therefore this image is recognisable to our video. This mirror image of the girl relates to the funky 80's style theme of our video. For our advert we would exaggerate this by using a bolder colour scheme, to make the image more lively attracting the audience more powerfully. We would have the name of the artist, album and release date etc on the bottom of the image in the gap shown, this would mean the attention is still on the image yet the main conventions of a magazine advert are still shown, and are clearly visible.





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