The facebook and twitter icons encourage our consumer to follow Chromeo on these sites which gives our artist more buzz. 'Need to sell the artist.'
The ratings should be accompanied by reviews of both the artist and the album. These will entice the consumer into buying the product.
Tracklisting is an obvious thing that we will incorparate on to the back of our digipack as it displays to the audience what tracks are available so that they are offered a choice.
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